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  • 3 yrs 12 wks 4 days old
  • Updated: 15 Sep 2009
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At Least These Guys Look Like They Might Actually Need Viagra

posted Tuesday, 8 April 2008

 

Back when I was a kid, I remember this series of commercials  featuring people in "real life" situations - and by that I mean people suddenly talking to a camera mysteriously present in their kitchen, bedroom, or some other real-lifey type place - saying something like:  "Constipation?  I don't let it bother me."  Anyway, I remember going into peals of laughter with my little fifth grade friends over this because, gee, constipation is funny when you're 10.

God knows, don't think for one minute that I am belittling the scurge of erectile disfunction, and God knows again that I know it's tough to come up with  non-intimidating ways to sell guys with ED on, you know,  admitting to their doctor that they're actually experiencing a problem, but the already low Viva Viagra! campaign just sunk to a new level of pit-dom with this country version of boys-will-be-boys just sitting around jammin' about the joys of Viagra.  Not to even mention the tantalizing prospect of those promised four-hour erections.  (Call the doctor with that kind of extension?  I think most guys would be calling Giselle.)

The new spot is even funnier than the first one that featured some guys who don't even look to me like they really need it.  Unfortunately, those poopy-faces at YouTube haven't uploaded it yet, so if you want to see that new Nashville jam session you'll have to watch it at the Viagra site.

But, let's face it, we're already at a low point for the category when those matching bathtubs in scenic locations represent the creative high bar.  (Bathtubs?  And not even the same bathtub which sort of seems to me like they're missing the point in a major league way, but whatever.)  I find myself wondering, are fifth grade girls laughing their asses off at the antics of those crazy dad-like guys the way my friends and I did at those non-pooping adults?  Well, when we weren't trying to figure out what the hell the teenager in the "mom, what do you do when you just don't feel...fresh?" spot was actually talking about, that is.

I'm still not entirely sure. 

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1. Manda left...
Wednesday, 9 April 2008 3:17 am :: http://www.romancevagabonds.com

Oh my gosh I've been thinking the same things you have Sandy! The sheer genius/absurdity of the Viva Viagra commercial is the part when at the end, they all put down their instruments and drive away Dukes of Hazzard style in a cloud of dust--presumably to take advantage of the four hour window in which Viagra is supposed to work.

And I was thinking the SAME thing about the Cialis bathtubs yesterday! Have you seen the new one where the college kid comes from school unexpectedly and the father hastily covers his, um, package, with a laundry basket? Not since the subtle football through the tire swing has ED advertising been so amusing!

My friends and I used to laugh uproariously when the guitar strumming cowboy singing the Doxidan song came on. I don't think it was necessarily constipation that made us laugh, but the fact that a man in a cowboy hat had apparently written a song about the effectiveness of his favorite laxative that worked "as sure as the sun rises."

The one that makee me cringe now is the cartoon bears in the Cottonelle commercial that has bits of toilet paper stuck to his behind. Eeew!

Great topic!


2. Sandy C. left...
Wednesday, 9 April 2008 5:46 am

Manda, my God, but I haven't seen the Dad covering his package, but as sure as the sun rises I will. And on the subject of absurdity - which is really what we're talking about here - a few years ago Dole, as in the VEGETABLE people, actually ran this campaign featuring this sappy "Love Letters Straight from Your Heart" song. The campaign actually included REAL letters written to Dole. As in real people writing letters to a vegetable company. AS IF this was some kind of normal thing to do. I don't know about anybody else, but I have zip, zero, nada interest in what somebody who would actually take the time to write a letter to a vegetable company has to say. In a day or so I will post my favorite commercial of all time. Of course, the company went bust. Really quickly. But it was a GREAT ad.


3. CindyS left...
Wednesday, 9 April 2008 6:30 am

Uh, WOW! We haven't seen that commercial up here (Canada). I can't even believe they are pulling this but I have to applaud the company's effort to make ED something that shouldn't be kept in the closet. Hey, woman are suffering too ;)

My hubby and I are always cracking off about medication commercials - especially when they started with the side effects. My favorite is death. I'm sorry, but I think I'll live with that 'toe fungus, restless leg syndrome or acid reflux' before taking a med that has a side effect of death! I understand if you are taking a medication that is prolonging your life but if you are taking for something that feels trivial (to yourself) then I'm hoping the cure isn't worse than the ailment ;)

I'm looking forward to your favourite commercial! Mine tend to be silly funny. I get a kick out of them while others probably think 'meh'. Now I may have to Youtube and see if I can find them. OH!! Denis Leary one!

I'm trying to think if there are commercial that have me wondering what people are thinking and I'm coming up with those damn pepto bismol commercials. They are so bad I turn the channel. I just can't take it.


4. LinnieGayl left...
Wednesday, 9 April 2008 6:47 am

Sandy, every time I see this commercial I think much the same you've said. Most guys I know have a hard enough time telling a doctor about ANY physical problem, let alone sitting around SINGING with a group of friends about Viagra???

And Cindy, a few years ago I noticed the huge number of commercials for toe fungus (or whatever those commericals are about) and now restless leg syndrome. And then at the end the rapid reading of unbelievable side-effects for the meds...yikes! I started to think for awhile that the major health problem in the U.S. is probably toe fungus....although I never read about it in any health reports.


5. Sandy C. left...
Wednesday, 9 April 2008 11:25 am

CindyS, those Pepto Bismal commercials are so bad they kind of bring to mind the Bayer ads of my youth -- you know, the ones with the hammer graphic pounding the bad drawing of a man with his arms sticking out.

And Cindy and LG, those side effects you mention are heavily regulated here in the U.S. by the FDA and something tells me you've got the same thing in Canada. Anyway, when you talk about a drug product benefit you have to give equal weight to any side effects. (My favorite was the one for a baldness drug here in which it actually said that women shouldn't even TOUCH the pill. Not to even mention the "uncontrolable bowel movements". Both of which kind of defeat the purpose of a baldness drug, right? Viagra doesn't have any disclaimers because people already KNOW what it does. No benefits, no disclaimers required.

And my favorite spot is a funny one, Cindy. But, more importantly, it's REAL in that anybody who sees it and who fits the target audience will recognize the feeling.


6. Manda left...
Wednesday, 9 April 2008 8:07 pm

Cindy, I went to school in Toronto for a year and still remember the Viagra commercial you guys had with people running through the streets with joy--all because of Viagra. I can't remember the song they used though. Unlike the American ones, I didn't even get what it was for the first few times I saw it--I miss the subtlety of Canadian commercials.

Sandy, can't wait to see what your favorite commercial is.

And I am ITA about the side effects. There's a new ad running for a drug that might cause cancer as a side effect! I think its a sinus medication! I think I'd keep the bad sinuses and skip the cancer, thanks!


7. LinnieGayl left...
Friday, 11 April 2008 6:42 pm

Oh, Xinz, that's very funny. Love all the women (especially Martha) standing around staring at him. And then Trump's comment. Great spot!